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Tom McKenna Location
New York, NY, US
Tom McKenna Work
2023 -now SVP Global Head of Media and Marketing Ops (L8) @
2022 -2023 SVP, Global Media and Marketing Ops @
2019 -2022 SVP, Media and Marketing Operations @
2017 -2019 VP, Media and CRM @
2015 -2017 Director, Digital Marketing and Director, Media Strategy @
2007 -2017 various through Director @
2012 -2015 Director, B2B Digital Marketing and Online Experience @ Verizon Enterprise Solutions @
2009 -2012 Associate Director, Digital Media Planning and Buying @
2007 -2009 Manager, Marketing Communications and Branding @
2004 -2007 Partner and VP, Communications Planning Director @
2003 -2004 Brand Media Manager and Media Supervisor @
2002 -2003 Account Supervisor @
2000 -2002 Media Supervisor and Media Planner @
1997 -2000 Media Supervisor and Media Planner @
1997 -2002 Jr Planner through Media Supervisor @
1991 -1997 Manager @
Tom McKenna Education
Institute for Real Growth
(Leadership)
2022-2022
New York Institute of Technology
Bachelor of Science (Marketing)
1992-1996
Floral Park Memorial HS 1990-1992
Holy Cross High School 1988-1990
Tom McKenna Skills
Marketing Operations
Leadership
Email Marketing
Digital Marketing
Digital Strategy
Digital Media
Marketing Strategy
Marketing
Media Planning
Advertising
Data Management
Mobile Marketing
Online Advertising
Integrated Marketing
SEM
Social Media Marketing
Strategy
Interactive Marketing
Mobile Devices
Analytics
Media Buying
Social Media
B2B
Television
Direct Marketing
E-commerce
PPC
Digital Media Planning
Budget Management
Magazine Advertising
Outdoor Advertising
SEO
New Business Development
Management
Cross-functional Team Leadership
Strategic Partnerships
Coaching
Contract Negotiation
Negotiating Contracts
Marketing Communications
Sponsorship Marketing
Radio Advertising
Agency Management
Acquisition Marketing
Digital Media Buying
Online Video
Innovative Thinking
Appreciation
Multicultural
Team Leadership
Online Marketing
DSP
Newspaper
New Media
E Commerce
Change Management
Cross Functional Team Leadership
Project Management
Cross Functional Team
Channel Strategy
Tom McKenna Summary
Tom McKenna, based in New York, NY, US, is currently a SVP Global Head of Media and Marketing Ops (L8) at Audible. Tom McKenna brings experience from previous roles at Audible and Verizon. Tom McKenna holds a 2022 - 2022 Institute for Real Growth. With a robust skill set that includes Marketing Operations, Leadership, Email Marketing, Digital Marketing, Digital Strategy and more. Tom McKenna has 5 emails on RocketReach.
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