For 27 years, the CIA has been listening to, & connecting with people in their real-life environments, where your brands live (or die), delivering a 360° view of the consumer experience. We use an ethnographic research methodology and live by the mantra "A desk is a dangerous place from which to view the world". We spend time having one on one conversations with people, wherever it is that they are interacting with your brand – an un-scrubbed, in the moment, real world experience driven by the consumer. We give the consumer the agency to frame their ideal world and we channel these conversations to fuel strategic thinking, inspire innovation, develop brands, plan portfolios, test concepts or solve your brand problem. We have steadily grown over the years, having built long standing relationships with brands such as Coca-Cola, Diageo, Woolworths, British American Tobacco, Heineken, Johnson & Johnson, Mondelez, Rhodes Food Group and Nedbank to name a few.
View Top Employees from The Consumer Insight Agency (c.i.a)Website | http://www.the-cia.co.za |
Revenue | $5 million |
Employees | 12 (12 on RocketReach) |
Founded | 1997 |
Address | Carr Hill Road, Wynberg, Cape Town, Western Cape 7800, ZA |
Phone | +27 21 797 1366 |
Technologies |
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HTML,
PHP
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Industry | Market Research, Advertising & Marketing, Business Services |
SIC | SIC Code 873 Companies, SIC Code 87 Companies |
NAICS | NAICS Code 54191 Companies, NAICS Code 54 Companies, NAICS Code 541910 Companies, NAICS Code 541 Companies, NAICS Code 5419 Companies |
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The The Consumer Insight Agency (c.i.a) annual revenue was $5 million in 2024.
12 people are employed at The Consumer Insight Agency (c.i.a).
The Consumer Insight Agency (c.i.a) is based in Cape Town, Western Cape.
The NAICS codes for The Consumer Insight Agency (c.i.a) are [54191, 54, 541910, 541, 5419].
The SIC codes for The Consumer Insight Agency (c.i.a) are [873, 87].