The Cocktail Technology Stack

AB Tasty is a SaaS solution that helps data-driven marketers to ease the process of A/B testing. Designed for e-commerce websites as well as media publishers and lead generation players, AB Tasty helps them to increase their sales and conversion rates through A/B testing. Their solution is innovative in simplifying to a maximum the implementation of all kind of tests (A/B tests, multivariate tests, split tests, funnel or multi-pages tests), making them accessible to all marketers, whatever their technical knowledge. Now autonomous and agile, they can quickly reiterate their tests to validate their optimization ideas and adopt a continuous improvement approach, based on figures statistically validated rather than hunches.

Adobe Digital Marketing Suite is an integrated all-in-one marketing suite that allows companies of all sizes to personalize, optimize, and measure digital campaigns and customer experiences for optimal performance.

Adobe Dynamic Tag Management (DTM) lets marketers quickly and easily manage tags and provides innovative tools for collecting and distributing data across digital marketing systems.

Adobe Marketing Cloud is an online marketing and website optimization software that integrates all online marketing platforms into the one dashboard.

Adobe Target provides an intuitive user interface and an expanded personalization toolset.

Bing Ads provides pay per click advertising on both the Bing and Yahoo! search engines.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook Business gives the latest news, advertising tips, best practices and case studies to meet the business goals.

Adobe helps organisations in creation of multimedia and creativity software products, with a more recent foray into digital marketing software.

Anchor by Spotify is a podcast creation tool where podcasters are able to mark select episodes as subscriber-only content, then publish them to Spotify and other platforms.

Ansible is open source software that automates software provisioning, configuration management, and application deployment. Ansible connects via SSH, remote PowerShell or via other remote APIs.

JIRA is a bug tracking, issue tracking and project management software from Atlassian.

Azure Resource Manager is the deployment and management service for Azure.

Docker Cloud allows IT Ops team to deploy & manage Dockerized applications, from single container apps to distributed microservices stacks to any infrastructure.

GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.

GitLab is a web-based Git-repository manager with wiki, issue-tracking and CI/CD pipeline features, using an open-source license, developed by GitLab Inc.

Adobe Analytics is an analytics solution for applying real-time analytics and detailed segmentation across all of your marketing channels.

Amazon Machine Learning is a service that allows to develop predictive applications by using algorithms, mathematical models based on the user's data.

Hadoop is an open-source software framework written in Java for distributed storage and distributed processing of very large data sets.

Apache Spark MLlib is an open source, scalable machine learning library, with APIs in Java, Scala, Python, and R.

Azure Machine Learning service empowers developers and data scientists with a wide range of productive experiences for building, training, and deploying machine learning models.

Crazy Egg analyzes web visitor behavior using heat mapping technology to discover where people scroll and click on their website.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

BigQuery is a fully-managed, serverless data warehouse that enables scalable analysis over petabytes of data.

Adobe Experience Platform, the foundation of Experience Cloud, is an open system that transforms all Adobe and non-Adobe data into robust customer profiles that update in real time and uses AI-driven insights to help deliver the right experiences across every channel.

Salesforce Interaction Studio provides real-time reporting on customer behaviours across all of a brand’s own channels, including email, social, mobile, in-store and kiosks.

Salesforce Service Cloud is a comprehensive service management platform that enables organisations to work with customers and channel partners to provide excellent service efficiently.

Adobe Photoshop is a webtop application for editing images and photos online.

Google Sites is a free and easy way to create and share web pages.

Teamwork is a cloud-based project management solution that provides businesses functionalities to manage different operations of a project.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

Google Cloud Platform is a suite of cloud computing services that enables developers to build, deploy, and scale applications, websites, and services on the same infrastructure as Google.

Google Cloud Storage is a RESTful online file storage web service for storing and accessing data on Google Cloud Platform infrastructure. The service combines the performance and scalability of Google's cloud with advanced security and sharing capabilities.

Microsoft Azure is a cloud computing platform and infrastructure for building, deploying, and managing applications and services.

MuleSoft provides an integration platform for connecting any application, data source or API, whether in the cloud or on-premises.

Terraform is a tool for building, changing, and versioning infrastructure safely and efficiently.

VMware, Inc. is a compute, cloud, mobility, networking, and security infrastructure software to businesses in the united states and internationally.

Angular is a development platform for building mobile and desktop web applications using Typescript/JavaScript and other languages.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Azure Stack Hub is an extension of Azure that provides a way to run applications in an on-premises environment and deliver Azure services in the datacenter.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

An open-source, NoSQL, document-oriented database, optimized for interactive applications.

Apache CouchDB (CouchDB) is an open source NoSQL document database that collects and stores data in JSON-based document formats.

Elastic Cloud is a family of ElasticSearch SaaS offerings including hosted Elasticsearch, hosted app search, and hosted site search that makes it easy to deploy, operate, and scale Elastic products and solutions in the cloud.

Elasticsearch is a search server based on Lucene that provides a distributed, multitenant-capable full-text search engine.

AWS Route53 is a Cloud DNS service helps in customers to route end user requests to internet applications.

Azure SQL is a relational database platform that is present in the cloud where users can host the data and use it as a service.

Google Cloud SQL is a fully-managed database service that makes it easy to set-up, maintain, manage and administer relational databases on Google Cloud Platform.

Microsoft SQL Server is a relational database management system used for storing and retrieving data as requested by other software applications.

MuleSoft’s Anypoint Platform is a solution for API-led connectivity that creates an application network of apps, data, and devices, both on-premises and in the cloud. This hybrid integration platform includes iPaaS, ESB, and a unified solution for API management, design and publishing.

Tableau Software is a business intelligence and analytics solution that offers a range of integrated products to help users visualize and understand their data.

Canva is a graphic design tool for creating marketing material, documents & presentations using a drag & drop editor and a library of customizable templates.

Eventbrite is an event management solution which helps businesses to plan, manage, & grow events through tools such as ticketing, attendee tracking, & marketing.

Collaborative interface design tool.

Google Marketing Platform is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

InVision is the Digital Product Design platform used to make the world’s best customer experiences.

JIRA is the tracker for teams planning & building great products. Millions choose JIRA to capture & organize issues, assign work, & follow team activity.

Qlik Sense provides real-time sales analytics and transaction data for their entire enterprise all from within the one dashboard.

Cookiebot is a GDPR and ePrivacy compliant cookie and online tracking solution.

Gigya's Customer Identity Management Platform helps companies build better customer relationships by turning unknown site visitors into known, loyal and engaged customers.

Cypress.io is an end-to-end Javascript​ testing framework.

Optimizely is the world's leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization.

Demandware provides enterprise cloud commerce solutions that empower world’s leading retailers to continuously innovate.

Magento provides e-commerce software and platform solutions worldwide.

Salesforce Commerce Cloud is a on-demand e-commerce platform combines the functionality, flexibility and customization capabilities of an in-house application with the operational benefits of the on-demand model.

Shopify is a commerce platform to help you build a secure and customizable ecommerce website for your brand.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.

Salesforce Marketing Cloud, the marketing solution to increase engagement with every consumer.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

Workplace by Facebook is a secure enterprise social networking platform that enhances professional communication through creation of groups and live video.

Saba Cloud is a global leader in next-generation cloud solutions for talent management. It helps organizations transform the way they work by enabling the continuous learning, engagement and development of everyone in their people network, including employees, partners, and customers.

Trello: A visual collaboration tool that creates a shared perspective for your team on any project in a fun, flexible, and rewarding way.