Tenacity Inc Information

If you think that Tenacity is the nations leading client retention consulting firm youre right. How can we make such a bold claim? For over 30 years, weve done just this one thing helping our clients hold on to the accounts theyve worked so hard to get. Thats it. If You Think weve gotten really good at it our clients are saying that indeed we have. John Gamble founded Tenacity® in 1986 shortly after serving as Vice President of Marketing for the Healthcare Nutrition Services division of Aramark Corporation, Philadelphia, PA. While at Aramark, John was challenged by a lack of available third party consulting expertise to help service companies stem client attrition and improve relationships with existing clients. After leaving Aramark, he founded Tenacity and developed the Clients for Life™ Client Retention Process to fill this void. Today, John is widely regarded as one of the nations leading authorities on client retention, overseeing Tenacitys consulting services to companies around the world. Steve joined Aramarks Healthcare Division in 1984 as Vice President, Sales. John joined a few months later. Together, they came to the inevitable conclusion that You simply cant sell your way out of a client retention problem. Their subsequent focus on client retention has saved Tenacitys clients hundreds of millions of dollars by reducing attrition and creating loyalty. Along with direct client engagements, Steve manages key planning and brand development functions for Tenacity and, like John, is an acclaimed speaker.