TechEdge Group Information

We specialize in sophisticated and user friendly research and planning tools for media consumption data. All our tools works on binary respondent level databases and our engines are calibrated to gold standard in all countries. This allows us to build global systems which works across all markets within the same application. For global broadcasters, media agencies and advertisers which use data from multiple countries this gives them a huge benefit as they can operate within one single application for all their planning and research needs. In addition to our global solutions we deliver bespoke developments to our clients and refines ideas to products. Our software is continually updated with new features and functionality as data evolve in complexity due to the rapidly changing consumer habits within the media landscape. In addition to our traditional portfolio of TV analysis software we offer cross media planning and analysis, ultra large data base processing and automated data extraction and reporting.