Lumenad Information

Pathlabs (formerly Lumenad, now an MiQ company). For almost a decade, Lumenad supported marketers in their paid advertising efforts by launching a best-in-class managed media service. We partnered with organizations of all sizes to execute ad campaigns and developed a solution for managing cross-channel campaign data to address the challenges of ad performance reporting. Now fully integrated as Pathlabs under the MiQ umbrella, we have consolidated our expertise to double down on service-based solutions in a product-obsessed world. By combining the strengths of in-house teams and media vendors, we focus on planning, executing, optimizing, and reporting on performance-based paid advertising campaigns. We provide our clients with a single point of entry into the world of digital media and a dedicated team to make it happen.