Superlativa Competitors

Founded by Elwood Richard in 1968, NOW has grown from a small, family operation, to a highly respected manufacturer of natural health products. Today, NOW manufactures and distributes over 1,500 dietary supplements, natural foods, sports nutrition, and personal care products. NOW’s state of the art manufacturing facility has been GMP certified since 2000, and its quality testing labs are among the best in the industry. The company has over 1500 employees and its products are sold in more than 60 countries. The company remains family owned and committed to its original mission: to provide value in products and services that empower people to lead healthier lives.

Born n’ raised in North Dakota—our midwestern values come through in all that we do. We work hard, look out for our neighbors and aim to leave this place lookin’ a little better than how we found it. Our pharmacists, scientists and nutritionists on staff have been cultivating healthier lifestyles since ’69 by offering remedies that work a little closer with nature so you can live well and feel your best with our tried and trusted vitamins, minerals and supplements.

A leading herbal brand in North America, Gaia Herbs cultivates health and wellbeing by stewarding sustainable relationships between plants and people. Our unparalleled dedication to purity, integrity and potency is meticulously proven by science. We use organic methods from seed to shelf and pioneered the industry’s first transparency program, MeetYourHerbs®. We are proudly based in the beautiful mountains of Western North Carolina.