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Over the past 20 years, Allstate Protection Plans (also known as SquareTrade) has revolutionized the product protection industry. We’ve done it through innovation, seamless customer experiences, and by following the golden rule: treat others as you want to be treated. That’s why over 70% of consumers say they prefer Allstate Protection Plans over our competitors, and why Allstate Protection Plans are trusted by over 140 million customers and many of the largest retailers and mobile carriers in North America, Europe, Japan, and Australia to protect everything from smartphones to appliances, TVs to furniture, and more. Life happens. We get you back to good.

SquareTrade Questions

The SquareTrade annual revenue was $64.1 billion in 2026.

Michael Zmugg is the President, North America of SquareTrade.

526 people are employed at SquareTrade.

SquareTrade is based in Brisbane, California.

The NAICS codes for SquareTrade are [524, 5251, 525, 54, 5416, 52, 541611, 54161, 541].

The SIC codes for SquareTrade are [874, 64, 641, 87].

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