Smashed Competitors

Famous Brands is best known for its much-loved brands and reputation as a leading and responsible franchisor in the restaurant industry. The Group listed in 1994 with one brand and a limited supply chain. Today our enterprise consists of 2 887 restaurants in South Africa, Africa Middle East and the United Kingdom. The brand portfolio includes, among others, Steers, Debonairs Pizza, Wimpy, Mugg & Bean, Fishaways and Milky Lane. Our business model comprises four core pillars: Brands, Manufacturing, Logistics and Retail. Famous Brands operate franchised, master licence and Company-owned restaurants and franchise partners rely on our brands and intellectual property to sell menu items to consumers. Our portfolio of strong brands offers a compelling business proposition to our franchise partners and quality menus to a wide spectrum of consumers. The portfolio is segmented into Leading (mainstream) Brands and Signature (niche) Brands. A vertically integrated business supports our Brands in South Africa and selected African countries. Our Supply Chain refers to our Manufacturing, Logistics and Retail operations and offers high-quality ingredients and products to our franchise partners and retailers at a competitive price. Our Vision: • To be the leading innovative branded franchised and food services business in South Africa and selected markets. What drives us: • We are deeply passionate about innovative branded food services solutions • We value our mutually beneficial relationships with our franchise partners • We strive to be the best in all our markets at creating great consumer experiences • Our economic engine is driven by sustainable like-for-like growth

For the past 50 years, KFC Africa has brought you the great tasting chicken you know and love. The Colonel was all about doing things the right way, his perfectly crafted Original Recipe chicken and its secret recipe of 11 herbs and spices has become famous all over the world, and today we have over 1300 restaurants across Africa, all here to serve you. We are part of Yum! Brands who is focused on building KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill to be the world’s most loved, trusted and fastest growing restaurant brands. KFC Africa is a pan-Africa business with a presence across 22 markets in sub-Saharan Africa. We employ 35 000 people across all our restaurants and support centers. As a global company that serves millions of consumers at 50,000 restaurants across more than 150 countries and territories, we aim to make the world better by acting responsibly with respect to food, planet, and people. Our vision is to paint Africa red, and so we’re always on the lookout for great talent to help us take the world’s most loved fried chicken brand to as many locations across this continent.

At Roman’s Pizza we strive to provide the best quality pizzas at the best value for money. It all started in 1993 when owner Mr. A. Nicolakakis, a restaurateur by trade, purchased a flagging pizza restaurant with the intention of turning it around with his extensive knowledge and expertise. Instead of changing prices he decided to give two pizzas for the price of one. That is when Little Caesar’s came into being, eventually leading to the “birth” of Roman’s Pizza in 2002. Today Roman’s Pizza has more than 250 stores being one of the busiest pizzerias in the country with some of our stores selling up to and even at times, more than 2,000 pizzas per night. Country-wide, we aim to offer consumers a more affordable meal, plus provide the franchisee with a substantial return on their capital.