Smartlook, now part of Cisco, is a qualitative analytics solution for web and mobile that helps over 200,000 businesses of all sizes and industries answer the “whys” behind user actions, such as why users churn, why they aren’t using a feature, or why they are skipping onboarding. Smartlook will gradually wind down as a standalone product. However, the most valuable parts of your experience will continue to evolve within our broader platform: Digital Experience Analytics, part of the Splunk Observability Cloud.
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The Smartlook annual revenue was $21.9 million in 2026.
16 people are employed at Smartlook.
The NAICS codes for Smartlook are [54, 541511, 5415, 541, 54151].
The SIC codes for Smartlook are [73, 737].