As a dedicated, driving force in skateboarding since 1992, Element has evolved connecting the cultural space between skateboarding and nature.
We are pursuing a conscious path for positive change, from our roots in the streets to our future in nature.
Through the creation of innovative skateboarding goods, durable apparel, and our constant efforts to be more environmentally and socially responsible; we push to leave a lasting, positive impact on our global skateboarding community and beyond.
The Berrics began in 2007 as an idea between co-founders Steve Berra and Eric Koston to give the skateboarding world a glimpse of what was happening inside their private Los Angeles skatepark. The platform grew and evolved and now communicates to the world's largest and most engaged audience in skate media. The website is the definitive source for entertainment and insight into everything from the top pros to the newest faces in skateboarding, as well as emerging and established brands, products, and trends. The Berrics has set a standard for quality and volume of original self-produced content not only in skateboarding, but online media in general. www.theberrics.com
The mission of Skate Like a Girl is to create an inclusive community by promoting confidence, leadership, and social justice through skateboarding. Historically, certain identities such as women and trans people, have been excluded from skateboarding. Since 2000, we've been transforming this historical lack of inclusion by building community that challenges who and how people skateboard. We achieve this through programs and events that create safer spaces and eliminate barriers to access, while also calling in the whole community on issues of social justice and equity.
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