Sixty40 Competitors

TBWA\ is The Disruption® Company: the cultural engine for 21st century business. We create disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Ranked Loeries Africa Middle East #1 Regional Agency Group. Named Adweek’s 2018 Global Agency of the Year and Fast Company World’s Most Innovative Companies. The South African collective has +500 creative minds across 5 companies including advertising agency TBWA\Hunt\Lascaris, strategy consultancy Yellowwood, branding and experiential specialists GRID Worldwide, reputation management consultants Magna Carta and Sting creative unit. Our regional presence expands into 43 countries across 25 agencies. with clients include Adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald’s, Michelin, Nissan, and Singapore Airlines. TBWA’s pan-regional accounts include MTN and MultiChoice Africa, while global clients include Adidas, Airbnb, Apple, Gatorade, Henkel, McDonald’s, Michelin, Nissan, Pernod Ricard, Pfizer, Standard Chartered Bank, Singapore Airlines, Sotheby’s and Vichy.

In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world with more than 500 offices and 20,000 staff across 169 cities. Ogilvy South Africa’s origins lie with a small hot shop in Cape Town, founded by Bob Rightford, Brian Searle-Tripp and Roger Makin in 1976. After merging with Ogilvy in 1984, Ogilvy & Mather RS-TM dominated the local creative scene during the first decade and over the next twenty years was recognized as a brand-focused agency that acted with integrity. During the 1990’s, Ogilvy South Africa soared creatively under the leadership of Robyn Putter (1950-2010), who eventually went on to become the global creative head of WPP. Today, Ogilvy South Africa is the leader in the industry, focused on building and transforming brands. Employing more than 900 staff across three offices, Ogilvy remains true to David’s vision; we still see ourselves as a company that does more than ads and have proven that by maintaining our humility and an almost divine discontent at our past successes, we can do more than stay relevant. For more than 50 years, Ogilvy South Africa has created iconic advertising for clients such as KFC, VW, SAB, BP, DStv and Mondelez amongst others, and we continue to live by our founders credo of existing to “Make brands matter”.