Manager, Market Research and Insights @ (November 2011 - January 2022)
Senior Account Executive @ (July 2009 - August 2011)
Engagement Manager @ (July 2006 - July 2009)
Team Leader @ (October 2004 - June 2006)
Advertising Research Manager @ (August 2000 - October 2004)
Scott Shook Education
Northern Arizona University
MA (Applied Sociology)
Arizona State University
Ph.D. (Justice Studies)
Northern Arizona University
BA (Psychology)
Scott Shook Skills
Consumer Insights
Qualitative Market Research
Quantitative Market Research
Target Market Exploration
Segmentation
Corporate Positioning
Concept Development
Advertising Research
Brand Equity Research
New Product Ideation
Packaging Research
Sponsorship Research
Customer Satisfaction Research
Ethnographic Research
Brand Tracking
Tracking Studies
International Research
Focus Groups
IDS
Online Research
B2B Research
B2C Research
Project Implementation
Product Naming
Proposal Writing
Client Services
Client Relationship Building
Shopper Insights
Research Project Management
Client Development
Client Engagement
Ethnography
Customer Insight
Quantitative
Brand Equity
B2B
Qualitative Research
CRM
Positioning
Financial Services
Project Management
Product Development
Packaging
Customer Engagement
Quantitative Research
Marketing Research
Market Research
Questionnaire Design
Primary Research
Analytics
Social Media
Research
Sales
Strategic Planning
Scott Shook Summary
Scott Shook, based in Saint Paul, MN, US, is currently a Manager, Market Research and Strategic Insights at Blue Cross of Idaho. Scott Shook brings experience from previous roles at Shookresearch, Blue Cross and Blue Shield of Minnesota, Burke, Inc. and Management Insight Technologies. Scott Shook holds a MA in Applied Sociology @ Northern Arizona University. With a robust skill set that includes Consumer Insights, Qualitative Market Research, Quantitative Market Research, Target Market Exploration, Segmentation and more. Scott Shook has 1 emails and 1 mobile phone numbers on RocketReach.
Looking for a different Scott Shook?
Find contact details for 700 million professionals.