Samuel Lai Email
Director - Digital Transformation and Business Development | 總監 — 數碼轉型及業務發展 @ HKBN Enterprise Solutions
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Samuel Lai Location
- Hong Kong
Samuel Lai Work
- Director - Digital Transformation and Business Development | 總監 — 數碼轉型及業務發展 @ (May 2026 - Present)
- Director, Head of Digital Sales Channels | 總監 — 數字銷售策略 @ (March 2025 - April 2026)
- Associate Director, Head of Digital Sales Channels - Business Market and China Business @ (May 2024 - February 2025)
- Principal Manager, Head of Digital Customer Experience and eServices @ (January 2023 - January 2024)
- Head of Products and Tech @ (January 2022 - January 2023)
- Head of Tech Delivery @ (January 2021 - January 2022)
- Senior Manager - Digital Strategy, Transformation and Delivery, Chief Operating and Information Office @ (January 2021 - January 2021)
- Senior Project Manager - Digital Strategy, Portfolio Management, Chief Technology Office @ (January 2019 - January 2021)
- Regional Product Owner and Digital Marketing Manager, Chief Marketing Office, Asia Pacific @ (January 2017 - January 2019)
- Project Manager, Business Strategies and Management, Chief Business Office, Asia Pacific @ (January 2016 - January 2017)
- Project Manager, Project Management, Chief Operating Office, Asia Pacific @ (January 2015 - January 2016)
- Senior Business Analyst, Distribution Applications Management, Chief Operating Office, Asia Pacific @ (January 2013 - January 2015)
- Senior Development Officer, Global Commercial Banking IT, Asia Pacific @ (January 2010 - January 2013)
- Business Analyst, Global IT, Asia Pacific @ (January 2009 - January 2010)
- Application Developer, Treasury and Securities Services, Asia Pacific @ (January 2008 - January 2009)
- Technical Analyst (Graduate Trainee), e-Business Application Development, Asia Pacific @ (January 2005 - January 2008)
Samuel Lai Education
- Golden Gate University
Doctor of Business Administration (DBA)
2026-2029 - Feva Works IT Education Centre 2021-2021
- Squared Online
Certificate in Digital Marketing
2017-2018 - The Hong Kong Management Association (HKMA)
Professional Diploma
2016-2017 - The Chinese University of Hong Kong
Master of Science (MSc)
2006-2008 - City University of Hong Kong
Bachelor of Science (BSc)
2001-2005
Samuel Lai Skills
- Systems Analysis
- Customer Experience
- Customer Relationship Management Crm
- See 6+see Less
- Distribution
- Software Project
- Requirements Analysis
- Release Management
- SDLC
- Stakeholder Management
- Salesforce.com
- Digital Transformation
- Digital Strategy
- Sales
- User Experience
- User Journeys
- Search Engine Marketing Sem
- Incident Management
- CRM
- Content Management Systems Cms
- Business Analysis
- Data Analytics
- Web Analytics
- Vendor Management
- Agile Methodologies
- Team Leadership
- Digital Marketing
- Scrum
- Commercial Banking
- Sales Management
- B2b Marketing Strategy
- Mobile Applications
- Salesforce.com Implementation
- Business Systems Implementation
- Sales and Marketing
- Program Management
- Marketing
- Asset Management
- Web Project Management
- Business Analytics
- Search Engine Optimization Seo
- Change Management
- Business Requirements
- Salesforce.com Administration
- Business Process Improvement
- Requirements Gathering
- Customer Journeys
- Business Strategy
- Business Management
- User Interface Design
- Project Management
- PMP
- Software Development
- Business to Business B2b
- Digital Project Management
- Service Improvement
- Service Delivery
- Software Project Management
- Problem Management
- Integration
- Analysis
- Digital
- Business Systems
- Project Delivery
- Customer Relationship Management
- Search Engine Optimization
- Search Engine Marketing
Samuel Lai Summary
- Samuel Lai, based in Hong Kong, is currently a Director - Digital Transformation and Business Development | 總監 — 數碼轉型及業務發展 at HKBN Enterprise Solutions. Samuel Lai brings experience from previous roles at HKBN Enterprise Solutions, CLP and YAS. Samuel Lai holds a 2026 - 2029 Doctor of Business Administration (DBA) @ Golden Gate University. With a robust skill set that includes Systems Analysis, Customer Experience, Customer Relationship Management Crm, See 6+see Less, Distribution and more. Samuel Lai has 1 emails on RocketReach.
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