Missy is at the very start of an exciting Rebrand.
Under new ownership, we’re completely rebranding and reimagining everything from the product, to brand identity and culture.
This will not be the missy you have seen before.
Hope Macaulay is a contemporary fashion brand based in Northern Ireland, known for expressive colour, bold texture and distinctive handcrafted knitwear.
Founded by textile designer Hope Macaulay, the brand is best known for the signature Colossal Knit Cardigan and a playful, sculptural approach to knitwear. Each piece is thoughtfully made by a network of skilled knitters across Northern Ireland, using carefully sourced materials and techniques developed within the brand.
Hope Macaulay has been featured in Vogue, The New York Times, GQ and Vanity Fair, and worn by names including Gigi Hadid and Rosalía.
Alongside the main fashion line, sister brand Hope’s Wool offers wool, knitting kits and patterns, extending the brand’s world of colour and craft to a wider community of makers.