Rusta is a leading player in the Nordic variety hard discount market with more than 230 stores in Sweden, Norway, Finland and Germany. The store network is complemented by Rusta’s online sales channel, Rusta Online, in Sweden, Norway and Finland. Rusta offers a wide but curated assortment of home and leisure products, with good quality at low prices. Rusta has more than 5000 employees and is headquartered in Upplands Väsby, Sweden. Rusta’s long-term vision is to become the leading and most trusted variety hard discount retailer in Europe. Our values Simplicity, Courage, Commitment and Togetherness guides us in how we act.
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Rusta Questions
The Rusta annual revenue was $993.1 million in 2026.
Göran Westerberg is the CEO of Rusta.
1,087 people are employed at Rusta.
Rusta is based in Upplands V�sby, Stockholm County.
The NAICS codes for Rusta are [455, 45, 23].
The SIC codes for Rusta are [531, 53].
Top Rusta Employees
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Göran Westerberg
CEO at Rusta
Stockholm, SE24 -
Cathrine Wigzell
Chief Executive Officer at Rusta
Stockholm, SE21 -
Sofie Malmunger
CFO at Rusta
Stockholm County, Sweden2 -
Viswakumar Ananthakrishnan
Chief Purchasing Officer (CPO) at Rusta
Stockholm County, Sweden14 -
Jozef Khasho
Chief Sales Officer and Försäljningschef Rustakoncernen at Rusta
Stockholm County, Sweden22 -
Camilla Morin
Chief HR Officer at Rusta
Stockholm County, Sweden11 -
Åsa Källenius
Member of the Board at Rusta
Stockholm, SE11 -
Alexander Stenvall
Head of Digital & Customer Insights at Rusta
Stockholm County, Sweden15+ -
Anna Bergstedt
Head of Supply Chain at Rusta
Stockholm County, Sweden2
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