Pete Rhodes, a rope access manager, father and adventurer from Alford, Aberdeenshire will be setting off on a journey of immense magnitude – a solo row across the North Atlantic Ocean. More people have summited Mount Everest than rowed the Atlantic, and there’s good reason for that. During the 2,000-mile journey, Pete will encounter nature in its rawest and most powerful forms – icebergs, storms, wind, waves and of course amazing wildlife. Pete’s expectation is to not only survive these challenges but thrive in the conditions they throw at him. Row North Atlantic is raising funds for the Royal Aberdeen Children’s Hospital (RACH). The Day Assessment team that initially worked to stabilise Pete’s baby son, Cedar and keep his family in one piece, were incredible and this is the specific unit that has been nominated to receive the funds from the project. The RACH has a huge catchment area from across the Scottish Highlands and Islands and, as such, has to deal with a complex and broad range of cases. The fundraising from Row North Atlantic will allow the Day Assessment team to programme additional staff training and broaden the range of diagnostic equipment they have available to help other families in the way that they helped Pete’s. Row North Atlantic is looking for partners to work closely with in preparation for the row and once it is underway. With the eyes of the world watching, partners will have a unique opportunity to raise their company’s profile and develop brand awareness on a national and international stage. Rowing 2,000 miles across the Atlantic Ocean is no small feat. But the preparation to make a successful crossing happen will involve as much dedication, effort and courage. Being affiliated with Row North Atlantic is a fantastic opportunity for your company to foster these values and demonstrate them to customers, clients and your staff.
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