RFi Group Information

RFI Global is the only global data and insights company focusing exclusively on financial services. We empower financial service leaders with the market intelligence they need to drive innovation and accelerate growth. Combining decades of proprietary data, deep industry expertise and a unique hybrid market research methodology tailored to each client, we deliver comprehensive insights, competitive assessments and strategic opportunities across customer acquisition, retention tactics, pricing and beyond. Our syndicated surveys provide an in-depth understanding of the behaviours, attitudes and needs of consumers, households and businesses with regards to financial services around the world. In October 2026, RFI Global acquired iSky Research. By combining iSky’s deep expertise in digital user experience with RFI Global’s survey-led consumer intelligence, we now offer a truly holistic view of the financial services customer experience. This enables our clients to understand not only what customers do, but why they do it, and how to design better, more effective experiences in response.