Michael Field - Strategic Marketing Consultants established a joint venture in 2011 with Melbourne based Missenden Consulting to establish a new consulting firm EvettField Partners.
EvettField Partners is a strategic advisory firm that works with boards, business owners and leaders of medium sized B2B organisations to drive business improvement and increase enterprise value.
Our focus is on increasing sales growth, market share and enterprise value through effective development and implementation of competitive strategy.
Clients we have had the pleasure of serving include: A&G Engineering, Australian Marketing Institute, Aon, Arab Bank Australia, Arajilla Retreat, Hotel Property Investments, Infrasol, Guide Dogs NSW/ACT, King and Wood Mallesons, Pittard, PKL Recruitment, Precision Group, Redcape, REINSW, Sir David Martin Foundaton
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So in 2017 through 2019, we developed an entirely new way of thinking about how companies improve their experience for both their customers and their staff in a way that generates sustained revenue and growth.
And at the moment, we help companies innovate on how they think about improving their customer and employee experience. And so just like companies think about how am I going to innovate on my product? ie they do research and development and build new features and platforms in order to gain a competitive advantage and increase market share. We do the same thing on the experience side, we call it Quantified CX.
How are we going to build new customer and employee experience programs that customers want, scale them, and operationalise them so that companies can count on them to deliver in the future.