PROPER: “genuine, adapted or appropriate to the purpose; fit; suitable” GOODS: “articles of trade; wares; merchandise” WHO WE ARE Independent. Challenger. Relevant A leading contemporary optical distributor in Australia and New Zealand. Promoting growth and opportunity for our partner brands, utilising strong relationships with modern thinking and new business initiatives. WHAT WE DO Sales Solutions Distribution Australasia Brand Management Marketing E-Commerce
| Website | https://www.propergoods.com.au/ |
| Revenue | $4 million |
| Employees | 9 (6 on RocketReach) |
| Founded | 2018 |
| Address | 122-126 Old Pittwater Rd, Ground Floor, Suite 2, Brookvale, New South Wales 2100, AU |
| Phone | +61 2 8598 3037 |
| Industry | Retail Luxury Goods and Jewelry, Manufacturing General, Manufacturing |
| Keywords | Eyewear Distributor, Eyewear Wholesale, Wholesale Eyewear, Optical Frames, Optical Goods, Optical Distribution, Sunglasses Wholesale, Independent Eyewear, Contemporary Eyewear, Premium Eyewear, Designer Eyewear, Optical Products, Eyewear Brands, Quality Eyewear, Optical Accessories, Eyewear Sales, Vision Care Products |
| Competitors | Chemist Warehouse, HelloFresh Group, Nourished Life, Melbournians Bedding, Naked Foods, Scoop Wholefoods, Aussie Health Products, Bioglan, Manna Wholefoods, BendiGo Wholefoods +13 more (view full list) |
| SIC | SIC Code 38 Companies, SIC Code 385 Companies |
| NAICS | NAICS Code 339 Companies, NAICS Code 33 Companies |
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Proper Goods Questions
The Proper Goods annual revenue was $4 million in 2026.
Ben Walters is the Co-Founder and General Manager of Proper Goods.
6 people are employed at Proper Goods.
Proper Goods is based in Brookvale, New South Wales.
The NAICS codes for Proper Goods are [339, 33].
The SIC codes for Proper Goods are [38, 385].
Top Proper Goods Employees
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Ben Walters
Co-Founder and General Manager at Proper Goods
Brookvale, NSW, AU1 -
Julie Desormeaux
Marketing at Proper Goods
Sydney, NSW, AU -
Julien Fritz
Head Of Sales and Partner at Proper Goods
Sydney, NSW, AU1 -
Kaitlyn Sako
Systems and Operations Manager at Proper Goods
Sydney, NSW, AU1 -
Emma Buckley
Brand Manager at Proper Goods
Melbourne, VIC, AU1 -
Allister Chick
National Account Manager at Proper Goods
Sydney, NSW, AU1
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