Primedia Broadcasting Information

Home to trusted content creators and influential storytellers - Primedia Broadcasting facilitates powerful connections between brands and consumers. Our market-leading radio stations include 947, 702, Kfm 94.5 and CapeTalk. Together with trusted independent news provider Eyewitness News, Primedia Broadcasting has a cumulative weekly reach of more than 7 million people. We are home to premium radio stations 947, 702, Kfm 94.5 and CapeTalk; as well as award-winning independent news brand Eyewitness News. With a powerful portfolio of assets and a cumulative weekly listenership of more than two million people, we can meaningfully connect with a diverse range of South Africans across more platforms, more often. We pride ourselves on truly understanding our audience and their behaviours, while providing data and insights-informed solutions for our clients and stations. Our active research panel of 10 000 listeners provides us with a unique advantage in the South African radio marketplace, and allows us to help you make the best decisions for your campaigns.