POTOO delivers actionable analytics with concierge service, giving clients the power to take back control of their brands in the online marketplace, arming them with a crucial edge over the competition and leading to transformational growth. Price instability, product inconsistency, unauthorized foreign goods, expired and stolen items and counterfeits are rampant, and they all harm consumer trust, brand consistency and a brand’s bottom line. By providing in-depth data, collected using our proprietary system, and working tirelessly to fix these problems, Potoo protects brands and their online presence.
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The POTOO® annual revenue was $14.7 million in 2026.
Laurie Kacinski is the Vice President and General Manager, North America of POTOO®.
27 people are employed at POTOO®.
POTOO® is based in Norwalk, Connecticut.
The NAICS codes for POTOO® are [541, 51821, 54, 518, 518210, 5182, 51].
The SIC codes for POTOO® are [874, 73, 87, 737].