Gumtree is Australia's leading online digital community that reaches 1 in 2 transacting Australians. Each month Gumtree connects over 10 million buyers and sellers transacting over $2 billion of goods in over 150 categories like new and used cars, pets, job, services for hire, real estate, home and garden and much more.
Gumtree’s purpose is to empower people and create opportunities for Australians within their local community. We help them connect to buy, sell and find almost anything across hundreds of categories, including Automotive, Pets, Jobs, Services and Trades, Home & Garden and more. There are more than 3 million live listings across hundreds of categories with over 80,000 new ads listed daily.
The Gumtree story stems from humble beginnings, after launching in Australia in 2007 it became part of eBay Classifieds Group (eCG) then later, Norway’s leading marketplace company Adevinta.
In September 2022, The Market Herald, an Australian owned and operated media company (ASX:TMH) announced a $100m investment in classifieds including the acquisition of Gumtree, Carsguide and Autotrader Group. Together with its wealth and luxury brands and video streaming network, The Market Herald group of companies now reaches over 12 million monthly users, almost 150 million monthly video streams and over 3 billion monthly page impressions. And we’re only just getting started.
Long live local.
Mad Paws is Australia’s largest online pet care marketplace & pet pharmacy.
Mad Paws provides a safe and convenient platform that connects Pet Owners with trusted products and services. From pet sitting and dog walking through to health, wellness & lifestyle products, your pets’ best life is sorted!
Key highlights:
✔️ Our marketplace hosts 50,000+ Pet Sitters, Dog Walkers, Doggy Daycarers, Groomers & Trainers across Australia.
✔️ More than 2 million bookings have been completed through the platform to date.
✔️ We’re partnered with Qantas and offer Qantas Frequent Flyer (QFF) points to eligible customers with every booking.
✔️ Recognised with several achievements, including (most recently):
🏆 Winner of Product Review 'Best Pet Boarding & Pet Sitting service' in 2024 & 2025
🏆 Ranked #16 in the Deloitte Tech Fast 50 Awards in 2023 (making Mad Paws the 3rd fastest ASX-listed tech company, and the 6th fastest growing direct to consumer business in Australia)
🏆 Secured position #5 in The Australian Financial Review Fast 100 List for 2023
Our vision is to become the leading provider of trusted pet products and services that enhance the health & well-being of all pets.
Petbacker is a pet-tech & lifestyle company that connects pet-owners to loving pet-sitters in nearby neighbourhoods across more than 60 countries.
Our trusted community of pet-sitters offers a variety of pet care services that includes pet-sitting, grooming, day-care and overnight stay.
With our Petbacker app and website, we help pet-owners and empower pet-sitters to run their own pet-care businesses anywhere near you 😊