Peter Lipp Location
- Bielefeld, NRW, DE
Peter Lipp Work
- 2025 - now Geschäftsführer and Managing Director @ Direct Analytics GmbH
- 2019 - now Member of the Tech and Data Advisory Board @
- 2019 - 2025 Head of Analytics and Consulting @ Direct Analytics GmbH
- 2018 - 2019 Senior Analytical Consultant @ Direct Analytics GmbH
- 2011 - 2018 Senior Analytical Consultant @ arvato analytics GmbH
- 2001 - 2011 Projektleiter Analysen @
- 1999 - 2001 Projektleiter Analysen @ Schober Information Group
Peter Lipp Education
- Technische Universität Dortmund
Diploma (Statistics)
1991 - 1999 - The University of Sheffield
(Statistics)
1994 - 1995
Peter Lipp Skills
- Direct Marketing
- E Commerce
- Database Marketing
- Predictive Modeling
- Data Management
- Marketing Analytics
- Predictive Analytics
- Web Analytics
- Lead Generation
- SAS
- Strategy
- Logistic Regression
- Customer Insight
- Business Analytics
- Segmentation
- Campaign Management
- Multi Channel Marketing
- Email Marketing
- Customer Acquisition
- SAS programming
- Analytics
- Statistical Modeling
- CRM
- Data Mining
Peter Lipp Summary
- Peter Lipp, based in Bielefeld, NRW, DE, is currently a Geschäftsführer and Managing Director at Direct Analytics GmbH. Peter Lipp brings experience from previous roles at Bertelsmann SE & Co. KGaA, Direct Analytics GmbH and arvato analytics GmbH. Peter Lipp holds a 1991 - 1999 Diploma in Statistics @ Technische Universität Dortmund. With a robust skill set that includes Direct Marketing, E Commerce, Database Marketing, Predictive Modeling, Data Management and more. Peter Lipp has 2 emails on RocketReach.
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Geschäftsführer and Managing Director
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