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Providing the right content to the right individuals at the right time has become essential to enabling B2B teams to hit revenue targets. PathFactory is a content intelligence and personalization platform that enables B2B marketers to create personalized content experiences for both accounts and individual buyers. With PathFactory, go-to-market teams access the industry's deepest and most detailed content engagement analytics to track buyer and content engagement throughout the entire buyer journey.

Website https://www.pathfactory.com
Revenue $68.3 million
Employees 94 (94 on RocketReach)
Founded 2012
Address 100 King St W, Suite 5700, Toronto, Ontario M5X 1C7, CA
Phone (416) 304-9400
Technologies
Industry Content Marketing, Software Development, Sales and Marketing, Demand Generation, Digital Marketing, Content Engagement, Marketing, Data-Driven Content, Marketing Automation, Buyer Education, Software, Lead Nurturing, Engaged Intent, Content Activation, Sales Enablement, Lead Qualification, Account-Based Marketing, B2B Marketing
Keywords B2b Marketing Automation, Buyer Journey Mapping, B2b Content Marketing, Content Intelligence, Engagement Platform, Personalized Content, Sales Enablement, Content Performance, Conversion Optimization, Content Personalization, Lead Generation, Abm, Account Based Marketing, Revenue Operations, Sales Acceleration, Marketing Analytics, Demand Generation, Marketing Automation Software, Marketing Technology
Competitors HubSpot, Veeva Systems, Adobe, BigCommerce, Demandbase, ON24, Adobe Marketo, 6sense, Terminus, Evergage, A Salesforce Company +42 more (view full list)

PathFactory Questions

The PathFactory annual revenue was $68.3 million in 2026.

Stephen McDonald is the CFO of PathFactory.

94 people are employed at PathFactory.

PathFactory is based in Toronto, Ontario.

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