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Content drives everything, but most teams are flying blind. Parse.ly gives editorial, marketing, and product teams the insights they actually need to know what content works, why it matters, and how it drives real business outcomes. No guessing, no spreadsheets buried in email threads—just clear, actionable intelligence. The platform works with any CMS or publishing system, giving teams the freedom to measure performance wherever they publish. Teams using WordPress VIP get an added edge: seamless integration that combines publishing and analytics workflows for faster insight and smarter decisions. Trusted by top publishers and enterprise content teams worldwide, Parse.ly puts you in control of your audience, your strategy, and your future.

Website http://parse.ly
Revenue $9.3 million
Employees 21 (19 on RocketReach)
Founded 2009
Address 166 Crosby St 11th Floor, New York, New York 10012, US
Phone +1 212-920-6846
Technologies
Industry Analytics, Digital Media, Technology, Information and Internet, Business/Productivity Software, Data Analysis, Data and Analytics, Media and Information Services (B2B), B2B, Audience Insights, Big Data, API, Media and Entertainment, Reporting, Predictive Analytics, Artificial Intelligence, Software, Publishing, Content and Publishing
Web Rank 159927
Web Visits 373360
Keywords Content Analytics, Website Analytics, Digital Analytics, Content Performance, Content Strategy, Marketing Analytics, Audience Engagement, Content Marketing Platform, Content Optimization, Data-Driven Content, Data Analytics Platform, Roi Measurement, Website Traffic Analysis, Audience Insights, Media Analytics, Data Visualization Tools, Marketing Dashboards, Digital Publishing, Real-Time Analytics
Competitors Google, Adobe, Similarweb, Mixpanel, Heap, Chartbeat, Crazy Egg, Kissmetrics, BuzzSumo, Clicky +47 more (view full list)

Parse.ly Questions

The Parse.ly annual revenue was $9.3 million in 2026.

19 people are employed at Parse.ly.

Parse.ly is based in New York, New York.

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