Orient Electric Limited (OEL) is part of the diversified USD 3 billion Indian conglomerate CKA Birla Group. A distinguished name in the consumer electrical space for almost seven decades, Orient Electric has established itself as a trusted brand for consumer electrical products in India. It offers a diverse portfolio of fans, lighting, home appliances, switches, and switchgear. OEL stock trades under the code "541301" on BSE and under the code "ORIENTELEC" on NSE. At Orient Electric, we are committed to bringing thoughtful innovation that enriches the everyday lives of our customers. We are dedicated to creating products that meet the highest standards of quality and efficiency and enhance the user experience, making everyday living more comfortable and convenient. In recent years, Orient Electric has embarked on a remarkable transformation journey. Driven by our vision of spreading happiness through the smart application of technology, we aspire to be loved by consumers and a preferred workplace for a diverse set of employees. Orient Electric boasts strong manufacturing capabilities and a significant presence in over 30 countries. Domestically, our well-organized distribution network reaches up to small towns, covering 1,25,000 retail outlets. Our robust service network spans more than 450 cities, ensuring we are always close to our customers, providing the support and care they deserve.
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The Orient Electric annual revenue was $235.2 million in 2026.
Avani Birla is the President of Orient Electric.
1,477 people are employed at Orient Electric.
Orient Electric is based in New Delhi, Delhi.
The NAICS codes for Orient Electric are [334, 3343, 335, 33].
The SIC codes for Orient Electric are [36, 365].