Noonday Collection Information

Noonday is a social impact accessories brand creating dignified jobs for artisans in vulnerable communities while building authentic human connection through handcrafted products, meaningful community, and transformative travel experiences. Our purpose is simple and it drives everything we do: to build a flourishing world where women are empowered, children are cherished, people have dignified work, and we are all connected. It started in a living room in Austin in 2010, when our founder Jessica Honegger hosted a trunk show to sell jewelry made by a Ugandan artisan named Jalia — and used the proceeds to bring her adopted son home from Rwanda. What began as one night of women on a mission has grown into a B-Corp certified, fair trade brand with $155M in lifetime sales and nearly $40M placed directly into the hands of artisan partners across 12 countries. Today, Noonday is in an exciting new chapter — scaling an omnichannel brand across wholesale, ecommerce, and creator-led sales, and sold-out travel experiences that turn customers into lifelong advocates. When someone travels to Guatemala and meets the woman who made their necklace, something shifts. Style made with love.