METTRE Information

METTRE is a television and advertising production company that combines three decades of experience with generative AI to accelerate creativity and reduce risk before production. We design and execute AI-assisted advertising: from prototyping and pre-viz to virtual production and the final piece on TV and digital. We continue to do what we do best (TV shows and series, spots, branded content and podcasts) incorporating an idea → test → production flow that raises the creative standard. In addition, we integrate content strategy and measurement so that each piece has purpose, consistency and measurable results. Want to see how we work? Request a creative prototype with AI in 72 hours. (generative AI content, AI-assisted advertising, creative prototyping, pre-viz, virtual production, TV production, digital ads, branded content, podcasts, postproduction, content strategy & measurement)