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Measured provides the only media optimization platform powered by incrementality intelligence so consumer brands can validate, plan, test and optimize advertising spend to drive business outcomes. Our proven methodology combines each brand’s own performance data with results from years of continuous testing, across all channels and tactics, to reveal the true contribution of advertising spend to incremental sales. Unlike other attribution providers that rely on user-level tracking and data that is no longer available or reliable, Measured is not impacted by changes to data-privacy policies and regulations. Since 2017, leading consumer brands around the world have trusted insights from Measured to make critical media investment decisions through automated solutions for incrementality-based attribution, in-market testing, benchmarking, and scenario planning.

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Website https://www.measured.com/
Employees 127 (127 on RocketReach)
Founded 2017
Address 1801 Rockmoor Ave, Austin, Texas 78703, US
Phone +31 9846676
Technologies
Industry Advertising Services, Analytics, Data and Analytics, SaaS, Software
Keywords Marketing Analytics, Marketing Investment Optimization, Marketing Data, Marketing Performance Analytics

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127 people are employed at Measured.

Measured is based in Austin, Texas.

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