Mark Alip Email & Phone Number
Vice President, Marketing Operations and Analytics @ RethinkFirst
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Mark Alip Location
- Boston, MA, US
Mark Alip Work
- 2026 - now Vice President, Marketing Operations and Analytics @
- 2024 - 2026 Vice President, Product Marketing and Content @
- 2020 - 2024 Vice President, Marketing @
- 2018 - 2020 Senior Director, Product Marketing and Business Development @
- 2016 - 2018 Director, Product Marketing @
- 2014 - 2016 Director, Sales Operations and Enablement @
- 2013 - 2014 Director, Healthcare Operations and Strategy @
- 2010 - 2013 Senior Program Manager, Healthcare Operations @
- 2006 - 2010 Program Manager, Healthcare Operations @
- 2005 - 2006 Senior Technical Project Manager @
- 2003 - 2005 Senior Business Analyst, Product Development @
- 2002 - 2003 Product Manager @
- 2000 - 2002 Product Planner @
Mark Alip Education
- University of Illinois at Urbana-Champaign
Bachelor's Degree (Business Administration)
Mark Alip Skills
- Customer Segmentation Strategy
- Product Strategy
- PMM
- Business Portfolio Management
- Strategic Marketing Management
- Commercial Analysis
- Customer Insight
- Product Road Mapping
- Software Development Life Cycle (SDLC)
- Emerging Trends
- Funnel Optimization
- Lifetime Value
- Growth Strategies
- Return on Marketing Investment (ROMI)
- Business-to-Business (B2B)
- Revenue Forecasting
- EBITDA Growth
- Startups
- Private Equity
- Mergers & Acquisitions (M&A)
- Market Analysis
- Marketing Metrics
- Customer Acquisition Strategies
- Software as a Service (SaaS)
- Performance Marketing
- Growth Marketing
- Coaching & Mentoring
- Marketing Management
- Digital Transformation
- Social Media Marketing
- Strategic Planning
- Integrated Marketing
- Marketing Strategy
- Digital Marketing
- Management
- Pricing Analysis
- Pricing Strategy
- Strategy
- Leadership
- Cross-functional Team Leadership
- Budgets
- CRM
- Integration
- Enterprise Software
- Business Intelligence
- Business Analysis
- Analytics
- Pragmatic Marketing Certification
- Eloqua
- Marketo
- Go-to-market Strategy
- Demand Generation
- Customer Relationship Management (CRM)
- Positioning (Marketing)
- Market Segmentation
- Digital Strategy
- Planning Budgeting & Forecasting
- Program Management
- Project Management
- SDLC
- Salesforce.com implementation
- Process Improvement
- Cross Functional Team Leadership
Mark Alip Summary
- Mark Alip, based in Boston, MA, US, is currently a Vice President, Marketing Operations and Analytics at RethinkFirst. Mark Alip brings experience from previous roles at Komodo Health and Q-Centrix. Mark Alip holds a Bachelor's Degree in Business Administration @ University of Illinois at Urbana-Champaign. With a robust skill set that includes Customer Segmentation Strategy, Product Strategy, PMM, Business Portfolio Management, Strategic Marketing Management and more. Mark Alip has 2 emails and 1 mobile phone numbers on RocketReach.
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