MacStories is a daily publication from MacStories, Inc. about all things Apple. Founded by Federico Viticci in April 2009, MacStories attracts millions of readers every month thanks to in-depth, personal, and informed coverage that offers a balanced mix of Apple news, app reviews, and opinion. In ten years, MacStories has become one of the leading publications in the Apple-related scene, with staff members based in the United States and Italy working to bring quality content to a growing global readership. Today, in addition to the website, MacStories includes Club MacStories, which offers exclusive access to extra MacStories content, delivered every week, AppStories, a weekly podcast about the world of apps co-hosted by Federico Viticci and John Voorhees, and MacStories Unwind, a weekly podcast recapping everything happening at MacStories. MacStories' audience includes creative, professional, and tech-savvy readers who care about quality software designed for Macs, iOS devices, and the web, as well as detailed reviews, editorials, and tutorials.
| Website | http://www.macstories.net |
| Revenue | $6.8 million |
| Employees | View employees |
| Founded | 2009 |
| Industry | Media & Internet General, Apps, Media & Internet, Software, Blogging Platforms, Content and Publishing, Media and Entertainment, iOS, Mobile, Platforms |
| Competitors | The Verge, tehnology, Engadget, MacRumors.com, 9to5Mac, AppleInsider, Macworld, CultofMac.com, iDownloadBlog, iMore +35 more (view full list) |
| SIC | SIC Code 27 Companies, SIC Code 271 Companies |
| NAICS | NAICS Code 511110 Companies, NAICS Code 513 Companies, NAICS Code 51111 Companies, NAICS Code 5111 Companies, NAICS Code 51 Companies, NAICS Code 511 Companies |
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The MacStories annual revenue was $6.8 million in 2026.
MacStories is based in Mexico City, Distrito Federal.
The NAICS codes for MacStories are [511110, 513, 51111, 5111, 51, 511].
The SIC codes for MacStories are [27, 271].