Lune Active BV Information

Lune Active is an athleisure brand committed to creating collections that blur the lines between sportswear and daywear. Founded by Ashley Samwel and Lisa de Vries, with the goal to bring collections that balance between technical innovation and iconic design to fit the active lifestyle of today’s sophisticated and conscious woman. From our Amsterdam-based design studio, Lune Active explores the strength of simplistic shapes, never compromising on quality. With a keen eye on innovative fabric blends, various structures, and feminine shapes. In our design philosophy, we embrace individuality, encourage creativity, and strive to create the highest quality athleisure wear that compliments your daily routine. Our mission is to create a product that will exceed the expectations of the customer in terms of innovation, quality, service and trend sensitivity. We want to create an athleisure lifestyle brand in a way that is fit for the world we live in today and the future: fashionable and sustainable. This with the least impact on the environment and under the best working conditions. “For us, this journey is about you. It’s important to understand what you are passionate about, see you flourish, and help you celebrate your wins”.