LUCID777 LLC Information

Founded in 2014 by Loyola Marymount University Graduate Nicholas LoBasso and Berklee College of Music Graduate Daniel Martinez. The LUCID777 brand is a globally recognized lifestyle and clothing collective built on the foundation represented in its name- "Lucid'- to have a clear perception, and be aware of the inseparable connection between life and dreams; and '777' which is the number of complete enlightenment, or “God’s Number”; as well as being a sign of manifestation of ones true potential and purpose. Over the past 2 years we have established our presence through social media as well as word of mouth by conceptualizing and creating quality, authentically styled pieces, portraying a balance of dark and light as a reflection of the universe. Messages spread thru the clothing include themes of positivity, oneness, and a general interest in a higher consciousness. Clothing is a necessity in life- when one is cold a sweater can warm you and when the sun is too bright a cap can shield you. We channel our creativity thru the physical medium of clothing while promoting the spiritual growth of the collective universal conscious. It has been an awesome ride thus far and as the brand expands we are excited to continue creating innovative pieces for the people of the world connect with.