LOU BIO Competitors

Clif Bar was born on a bike. In 1990, Gary Erickson set off on a 175-mile bike ride. Exhausted and hungry, he realized he couldn’t take another bite of the energy bars he brought along. In that moment he now calls ‘the epiphany,’ he had the idea to make a better tasting energy bar. Guided by Five Aspirations – Sustaining our People, our Business, our Brands, our Community and the Planet – Clif Bar is a family- and employee- owned company that loves food. We believe that food provides health, joy and energy to do the things we are passionate about. The food we create is good for people and the planet. We believe that happy, healthy people create the best food. We want to help our people live the lives they want to live so we’ve created an environment where our people can grow and succeed both personally and professionally. We strive to: • Create a company culture that inspires and supports our people in and outside work. • Sustain our people with competitive pay and innovative benefits and holistic wellness offerings. • Hire the right people for the right positions and support them to grow in their current and future roles. Working at Clif Bar is a chance to make impactful changes. To your career. To your community. To the planet. And, to your life!

Founded in 2012, Simple Mills is a leading provider of better-for-you crackers, cookies, snack bars, and baking mixes made with simple and nutritious high-quality ingredients that deliver extraordinary taste. Simple Mills has disrupted center-aisle grocery categories to become the #1 natural cracker, cookie, and baking mix brand and one of the top 5 snack bars in the natural channel with distribution in over 30,000 stores nationwide. Its mission is to revolutionize the way food is made to nourish people and planet. For more information, visit www.simplemills.com.

RXBAR simplifies food by creating snacks that are real and delicious. It's transparent and straightforward—no overblown claims, certifications, or gimmicks. We care about product integrity and emphasizes transparency at every level of the business. In a world of confusing nutritional labels and specious health claims, it stands out because the brand has nothing to hide. With products including RXBAR, RXBAR Kids, RX A.M. Oats and RX Nut Butter, RXBAR makes food that not only tastes good, but is wholesome and nutritious too.