Locus Labs Information

Asia’s first award winning intelligent Location Based Notification Platform created by serial entrepreneurs from IITs with PHD’s from the prestigious Imperial College (UK). Notiφ [Notify] is an intelligent location-based mobile messaging and analytics platform, which empowers brands to send relevant rich media content to the right audience at the right place & at the right time with the most relevant context using their demography and behavioural attributes. We leverage more than a decade of Big-data and Machine Learning experience to reliably and consistently profile users with correct attributes that are used for precise targeting. Notiφ is Asia’s first and an emerging global player in providing BIg data analytics applications for the mobile industry. Founded in 2010 and headquartered in Singapore with offices in Bangalore, the location analytics platform was developed indigenously in India.