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Just because you value technical performance in your golf attire, you don’t want to show up at the club looking like a Christmas tree. The quality golf apparel retailer Local Rule is creating uncompromised combinations of technical function and timeless aesthetics. The brand celebrates the joy of on-course sophistication, but also the performance side of each detail, each seam, each material, and each swing. To fit the game. Being born on Swedish fairways, with a short season, unpredictable sun, and no shortage of wind and rain – the collection is functional and tour-ready without showing off. Classic craftsmanship and an eye for timeless style have led to an innovative collection with built-in performance, select materials and all-European production. If you’re into bold logos and migraine-inducing patterns, we respectfully part ways here and now. But if you share our view of the game, we’ll see you on first tee.

Local Rule Questions

Simon Madeling is the CEO and Co-founder of Local Rule.

4 people are employed at Local Rule.

Local Rule is based in Stockholm, Stockholm County.

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