Liminal Information

Liminal is the automotive industry’s first purpose-built all-in-one platform for Customer Data, Marketing Automation, and Audience Identification. With the touch of a button, dealerships can clean and unify data, identify and enrich visitor profiles, grow audiences by up to 900%, and launch omni-channel campaigns with dynamic, AI-powered creative. It’s super easy, lightning fast, and multi-rooftop ready, so you can create once and deploy everywhere. Already powering some of the industry’s most successful products and strategies behind the scenes, Liminal is expanding access to dealerships through strategic partners and direct programs. Powered by AutoMap®, Smart Scale®, and the Live Shopper Feed®, it connects DMS, CRM, website, and third-party data into one actionable view. Dealers gain real-time shopper insights, expand marketable audiences, and deliver personalized marketing that drives measurable results. With rapid onboarding and no technical expertise required, Liminal turns data into growth—fast.