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Fragmented customer data = fragmented customer experiences. Lexer’s Customer Data Platform helps retailers genuinely understand their customers and engage them with the experiences they deserve. A SINGLE CUSTOMER VIEW > Combine all of your purchase, product, loyalty and engagement data into unified customer profiles that marketers can understand and use. > Enrich your 1st-party data with 3rd-party demographic, location, propensity to buy and lifestyle data. ENHANCED CUSTOMER PROFILES > Intelligent profiles summarize products purchased, campaigns engaged with, orders made, where they prefer to shop and more. > Predict lifetime value, next likely purchase date, which product they’ll buy next, which channel to reach them on and churn risk. ACTIONABLE CUSTOMER INSIGHTS AND HIGH VALUE SEGMENTS > Create and compare customer segments using attributes like RFM purchase behavior, product interests and channel preferences. > Identify and engage high value customer segments and lookalike audiences. > Identify and reengage inactive and lapsed customers. EFFORTLESS AND EFFECTIVE TARGETING > Quickly activate audience segments in your digital channels with as little as 3-clicks. > Combine or exclude auto-updated audiences for highly targeted campaigns that require less effort. MARKETER-FRIENDLY DASHBOARDS > Know how much every segment spends, on what products and when. > Understand where your sales are coming from and the impact of your marketing. > Identify growth opportunities in just a few clicks - no data science required. Lexer Engage is an easy-to-use customer service hub for communicating with your customers via social media and email. PERSONALIZED CUSTOMER CARE > Holistic view of each customer contains 1st party and social data > Fast, simple, and intuitive workflows > Centralized inbox > SLA & team reporting > Recommended responses

View Top Employees from Lexer
Revenue $12.6 million
Funding $25.5 million
Employees 119 (119 on RocketReach)
Founded 2010
Address 86 Inkerman St, St Kilda, Melbourne, Victoria 3182, AU
Phone +44 20 7515 7712
JavaScript, HTML, PHP +65 more (view full list)
Category Software, Technology, Information and Internet, Customer Relationship Management (Crm) Software, Analytics, Data enrichment, Software Development & Design, Data and Analytics, Social CRM, Big Data, Lead Generation, Business Intelligence, Crisis management, Data Integration, Customer Service, Information Technology, Investor Relations, Content, Digital Marketing, Research, Sales and Marketing, Marketing, Marketing Automation, Big data, Predictive Analytics, Data analytics, Artificial Intelligence, Social media monitoring, SaaS, Unstructured data, Mobile app tracking, Measurement, GRC
Web Rank 3 Million
Keywords lexer, soc report sample, lexercon roundtable: the future of retail - sydney, 26 march, moe kiss, lexar
Competitors ActionIQ, Ascent360, BlueConic, CDP Institute, Fospha
SIC 737, 73
NAICS 541512, 541513, 5415, 54, 541, 54151

Lexer Questions

The Lexer annual revenue was $12.6 million in 2023.

Chris Brewer is the CFO of Lexer.

119 people are employed at Lexer.

Lexer is based in Melbourne, Victoria.

The NAICS codes for Lexer are [541512, 541513, 5415, 54, 541, 54151].

The SIC codes for Lexer are [737, 73].

Top Lexer Employees

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