Laurie Neff's Location
Minneapolis, MN, US
Laurie Neff's Work
- Vice President Quantitative Research @ Magid
- Market Research Director @ Cargill
- Consultant @ LJN Insights
- Sr. Consumer Insights Manager @ General Mills
- Market Research Manager @ Mondelēz International
- Research Manager @ Scott Paper
Laurie Neff's Education
- Bucknell University
Bachelor of Arts (B.A.) (Theater and Economics)
- Syracuse University - Martin J. Whitman School of Management
Master of Business Administration (MBA) (Marketing)
Laurie Neff's Skills
- Consumer Insights
- Segmentation
- Brand Architecture
- Advertising Research
- Ethnography
- Positioning
- Insight Generation
- Qualitative Research
- Quantitative Research
- Innovation Development
Laurie Neff's Summary
Laurie Neff, based in Minneapolis, MN, US, is currently a Vice President Quantitative Research at Frank N. Magid Associates, bringing experience from previous roles at Cargill, LJN Insights, General Mills and Kraft Foods. Laurie Neff holds a Bachelor of Arts (B.A.) in Theater and Economics @ Bucknell University. With a robust skill set that includes Consumer Insights, Segmentation, Brand Architecture, Advertising Research, Ethnography and more, Laurie Neff contributes valuable insights to the industry. Laurie Neff has 4 emails and 1 mobile phone number on RocketReach.
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