Kraš d.d. Information

For a century, generations of consumers have enjoyed a wide range of sweet Kraš products. Right from the start of production in 1911 till nowadays, Kraš has been systematically extending its production of all three confectionery categories – cocoa products, biscuits and wafers, as well as sugar confectionery. A long-time focus on manufacturing original products of high quality and satisfying customer needs and wants has ensured that Kraš has maintained its leading position among the confectioners of the region. Kraš flagship brands such as Bajadera, Griotte Desserts, Dorina chocolate, Animal Kingdom, Domaćica, Napolitanke wafers, Kiki and Bronhi toffees, and many others that are well-known to our consumers are the best proof of that. The complete manufacturing process is set up in accordance with the international confectionery standards and, in doing so the most stringent quality requirements have been met. Kraš today operates as a modern, market-oriented company with an annual output exceeding 33,000 tons of confectionery. More than half of total output is marketed domestically, while the remainder is being successfully exported to world markets.