Founded by Abhay Hanjura and Vivek Gupta, Licious is a consumer food company, focussed at delighting the world with an unmatched range of meat & seafood products. Present in raw & fresh meat and seafood, marinades and ready-to-eat categories, Licious is set to disrupt every food category that needs a meaty intervention!
The company is built with a vision to emerge as India’s most loved meat food brand by offering premium quality products.
In a highly underserved market, which is estimated at $40 billion today, Licious as a category-first brand backed by technology, has been able to solve the prevailing customer pain points of quality, hygiene, freshness and convenience in a sustainable manner. Built on the farm to fork business model, Licious owns the entire back-end supply chain powered by stringent cold chain control to maintain the quality and freshness of each product from the time of procurement, processing, storage to the time it reaches the end consumer.
In just 5 years Licious has witnessed a 300% growth and has served over three million packs of world class meat products to consumers across Bangalore, Hyderabad, NCR, Chandigarh, Mumbai, Pune, Chennai, Coimbatore, Jaipur, Kochi, Vizag, Visakhapatnam, Vijayawada, Pondicherry & Kolkata. Licious serves over 1mn orders every-month with over 90% repeat consumption across markets.
As a category leader and the largest direct to consumer fresh meat & seafood brand, Licious has been able to build differentiation across all dimensions including technology, data science, supply chain, product quality, consumer engagement and category understanding. With seamless supply chain capabilities which are cold chain powered and scientifically maintaining global standard of quality and freshness of each product, Licious is ahead of the curve and holds a great distinction to drive the meat and seafood category which has remained highly unorganized.
For more details, please visit https://www.licious.in/
Founded in 2013, AgroStar is one of India’s foremost AgTech start-ups, working on the mission of Helping Farmers Win. AgroStar is an end-to-end solutions provider that is solving three major problems of farmers - limited access to good quality agri inputs, a gap in knowledge and information about scientific farming practices, and a lack of access to the best markets to sell their produce.
Today, AgroStar serves millions of farmers across seven Indian states via an omnichannel approach. We have built India’s largest Agri Advisory Center, a highly engaged digital farmer network on the AgroStar app, with over 7.5 million users and a retail network of 7000+ stores (rapidly expanding).
Through the acquisition of INI Farms, a leader in pomegranate, banana and fresh cuts exports from India, AgroStar is helping farmers sell their produce to some of the largest retail chains spread across 25+ countries in the world. Thus, building a full-stack model, solving for farmers’ problems end to end.
Our platform, powered by data and technology, helps us to solve the problems faced by farmers at scale, thereby driving us closer to our mission of Helping Farmers Win.
WayCool Foods and Products has been set up with the vision of organizing India’s farm-to-fork supply chain, to deliver cleaner, fresher and better produce to consumers, generate higher returns to farmers, and reduce wastage and inefficiency. The company intends to do this by establishing direct links to farmers on the one side and consumers on the other, and by using a combination of physical and information technology to link them efficiently. The company is promoted by investors who are keen to create social impact using market mechanisms. The company’s leadership team comprises veterans with deep experience across several industries, as well as agri-tech experts. The company serves over 50 wholesale clients and is scaling the same up rapidly. WayCool also distributes to 12 retail outlets under the brand, “SunnyBee”.