Jeff Wu Location
- Taipei City, Taiwan
Jeff Wu Work
- 2024 -2025 Executive Director @ Taiwan Brewers Association
- 2024 -2025 Supervisor @
- 2022 -2025 Beverage Alcohol Commitee Co-Chair @
- 2022 -2025 Managing Director HEINEKEN Taiwan @
- 2019 -2022 Brand Director HEINEKEN Management China @
- 2018 -2019 General Manager HEINEKEN KIRIN Japan @
- 2015 -2018 Marketing Director Thai Asia Pacific Brewery @
- 2011 -2015 Marketing Director Heineken Taiwan @
- 2010 -2010 Key Account Sales Manager Heineken Taiwan @
- 2007 -2010 Brand Manager Heineken Taiwan @
- 2005 -2007 Assistant Brand Manager Heineken Taiwan @
- 2003 -2005 Account Manager @
- 2002 -2003 Marketing Executive Consumer Electronics @
- 2000 -2002 Account Executive @
Jeff Wu Education
- IMD
Executive program (Leadership)
2023-2023 - National Chengchi University
企家班 Business Administrative Executive Program (Business Administration and Management, General)
2014-2016 - York University
BA (Visual Arts)
1995-2000
Jeff Wu Skills
- Advertising
- Product Development
- Brand Architecture
- Pricing
- Brand Management
- Customer Insight
- Marketing Strategy
- Integrated Marketing
- Media Planning
- Digital Strategy
- New Business Development
- Marketing
- Research
- People Development
- FMCG
- Consumer Products
- Marketing Management
- Beer
- Shopper Marketing
- Trade Marketing
- Market Planning
- Brand Development
- Marketing Research
- International Marketing
- Brand Equity
- Market Analysis
- Strategy
- Consumer Insight
- Marketing Communications
- Multi-channel Marketing
- Segmentation
- Digital Marketing
- Multi Channel Marketing
Jeff Wu Summary
- Jeff Wu, based in Taipei City, Taiwan, was previously a Executive Director at Taiwan Brewers Association. Jeff Wu brings experience from previous roles at European Chamber of Commerce Taiwan and The HEINEKEN Company. Jeff Wu holds a 2023 - 2023 Executive program in Leadership @ IMD. With a robust skill set that includes Advertising, Product Development, Brand Architecture, Pricing, Brand Management and more. Jeff Wu has 1 emails and 2 mobile phone numbers on RocketReach.
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