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James Serra Location
Richmond, VA, US
James Serra Work
Principal @ JT Serra LLC (April 2020 - Present)
Vice President, Business Development @ AFX Inc. (October 2010 - December 2019)
Senior Vice President @ (December 2001 - September 2010)
Vice President, Marketing @ American Tack and Hardware (January 1997 - January 2001)
Vice President, General Manager @ Diamond F Lighting, A Genlyte Company (January 1995 - January 1997)
Vice President, Sales and Marketing @ Intelectron Products (January 1984 - January 1995)
Manager-Sales and Marketing Consumer Business @ Paragon Electric Company, Division of AMF Inc. (January 1980 - January 1984)
National Retail Marketing Manager, Electrical, Lighting, Table Appliances and Air Movement @ Sears Roebuck and Company (January 1978 - January 1979)
James Serra Education
California State Polytechnic University-Pomona
BS (Business, Marketing)
University of Wisconsin–Oshkosh
Course work towards MBA
James Serra Skills
Direct Sourcing
Go-to-Market Strategy
Toys
Mortar
Strategic Sourcing
Startups
Logistics Management
Business Strategy
Customer Relationship Management (CRM)
Operations Management
Analytical Skills
Training
Market Planning
Team Leadership
Project Management
Management
Account Management
Executive Management
Business Case Preparation
Product Development
Team Building
Strategic Planning
Sales Management
Cross-functional Team Leadership
New Business Development
Competitive Analysis
Market Analysis
Marketing Strategy
Global Sourcing
Sales
Merchandising
Marketing
Supply Chain Management
Negotiation
Manufacturing
Process Improvement
Budgets
Supply Management
Advertising
Business Development
P
Product Management
Retail
Sourcing
Market Development
Leadership
Development
Consumer Goods
Microsoft Office
Big Data
Cross Functional Team Leadership
Lighting Design
Customer Service
Lighting
Microsoft Excel
James Serra Summary
James Serra, based in Richmond, VA, US, is currently a Principal at JT Serra LLC. James Serra brings experience from previous roles at AFX Inc., Cordelia Lighting, American Tack and Hardware and Diamond F Lighting, A Genlyte Company. James Serra holds a BS in Business, Marketing @ California State Polytechnic University-Pomona. With a robust skill set that includes Direct Sourcing, Go-to-Market Strategy, Toys, Mortar, Strategic Sourcing and more. James Serra has 1 emails on RocketReach.
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