Intentional Design Inc Information

Intentional Design Inc (IDI) is an incorporated micro-consultancy specializing in content strategy. IDI helps organizations leverage their content assets to their full potential. The core practice area is the development of content strategies, which touches on the interrelated areas of content development (structured content for re-use and multi-channel publishing, Web content, persuasive content, and so on), user-centered design (business and user requirements, content analysis, persona and scenario development, information architecture, and content usability), and content management consulting (content typing and modeling for Web and component content management). By relating all decisions to business objectives and user needs, the business value of the improvement project becomes the lens through which all activities are focused. The IDI client roster includes world-class organizations in a wide range of industries. Specialties Content strategy consulting, Content management consulting, Information architecture, Business analysis