In2Fruit Competitors

Eatfresh – The Backstory Prior to entering the corporate market our founders worked in retail from 2001 to 2007. This gave us insight into what the corporate industry lacked and needed. We brought our practice and knowledge in brand innovation to create Eatfresh in 2008. An owner-operated, trend-aware solution designed to bring South Africa’s corporate and industrial catering into the 21st Century. Replacing Outdated Corporate and Industrial Catering Practices From the start, we’ve worked to challenge outdated norms in the world of corporate catering. Instead of an ‘us too’ approach, we prefer to blaze ahead and create fast and flexible solutions to meet and exceed our clients’ catering needs. What makes the Eatfresh brand different? When you choose an Eatfresh restaurant for your on-location catering, you get a cohesively branded staff dining experience. Our brand identity is clearly defined and always puts freshness, quality, and impeccable service first. We’re bringing healthy back At Eatfresh, we have been involved in creating hot meal options, designed in collaboration with leading health industry partners and dieticians. We’ve learned how to marry the best features of retail (convenience, availability and variety) with healthy nutrition principles. Having worked with leading health institutions, we know how to develop innovative menus around special dietary requirements and restrictions. All the while, whatever’s cooking, we keep our menus flavourful and fun. You get more corporate value As a corporate client, you get good, on-trend food, with an emphasis on quality and variety. Our commitment is to deliver great service at a good price, via our reliable operators. There’s a mistaken belief that wholesome, healthy food must be either expensive, bland or extremely basic. We chose to disprove the theory by making sure that our food combines quality and service with innovation and value.

TopFruit was founded in 1983 by three nurserymen, Dr Jim Button, Richard Hill and Roy Jeffrey and has since been introducing new fruit varieties into Southern Africa from breeders all over the world. Our focus is to discover and unlock the potential of these varieties for Southern African producers. This is achieved through variety development, a strong program of intellectual property management, brand development, and innovative marketing initiatives. Over the years the potential of trademarking fresh produce has become more apparent and has introduced new possibilities into the industry. TopFruit offers a comprehensive service from the importation of plant material to the marketing of commercialised fruit brands in the following categories: Pome Fruit, Stone Fruit, Kiwifruit, Table Grapes, Nuts and Berries.

Fresh Start Marketing is an independent through-the-line Marketing and Communications Agency based in Boksburg. More than Design, Printing, Branding, Promotions, and Website Development, we specialise in cultivating relationships built to last.