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Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation. Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to visualizing data in insightful dashboards. With Improvado, it’s easy to track the performance of your cross-channel efforts, calculate complex metrics such as CLV or CAC, attribute revenue to touchpoints, and recreate customer journeys. Want to learn more? Schedule a demo at www.improvado.io.

Website https://www.improvado.io
Revenue $18.9 million
Employees 104 (79 on RocketReach)
Founded 2015
Address 3919 30th St, San Diego, California 92104, US
Phone +1 909-964-8591
Technologies
Industry Software Development, Advertising, All-In-One Reporting Platform, Sales and Marketing, Marketing Performance, Database, Visualization, Data and Analytics, Tableau, Software, ETL, Marketing, Google Data Studio, Digital Media, Looker, Ipaas, Business Intelligence, Dashboards, Social Media, Paid Advertising, Analytics, Growth Marketing, Growth Hacking
Keywords Marketing Reporting, Marketing Automation, Marketing Analytics, Marketing Measurement, Data Analytics, Marketing Insights, Marketing Performance, Roi Optimization, Marketing Dashboards, Revenue Generation, Marketing Efficiency, Data-Driven Decisions, Analytics Platform, Spreadsheet Automation, Data Integration, Marketing Strategy, Business Intelligence, Marketing Budget, Data Visualization, Reporting Tools
Competitors Google, Snowflake, Tableau, Segment, Supermetrics, Talend, Sisense, Looker, Datorama GmbH, Kloudio (Acquired by Alation) +45 more (view full list)

Improvado Questions

The Improvado annual revenue was $18.9 million in 2026.

Wendy Miller is the Chief Customer Officer of Improvado.

79 people are employed at Improvado.

Improvado is based in San Diego, California.

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