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IDEA HVAC ENGINEERING & SOFTWARE SOLUTIONS With over 30 years of experience in the HVAC industry, IDEA collaborates with leading European and global brands, delivering cutting-edge engineering and software solutions. Unlike traditional software houses, IDEA is an engineering-oriented company that integrates expertise across two specialized teams: THE ENGINEERING TEAM, with deep knowledge and experience in air conditioning system design. THE SOFTWARE TEAM, experts in IT solutions who seamlessly communicate with the HVAC sector to develop innovative, high-performance software. BRIDGING THE GAP BETWEEN ENGINEERING AND SOFTWARE The HVAC market is highly dynamic, driven by rapid technological advancements, regulatory changes, and the increasing demand for energy efficiency. Manufacturers must stay ahead of these challenges to remain Time to Market and maintain their competitive edge. One of the biggest challenges in this industry is the disconnect between HVAC engineering and software development. Traditional software providers often struggle to grasp the complexities of thermodynamics, advanced refrigeration cycles, component selection, electronic regulation, bill of materials preparation, and final technical documentation for market launch. This gap leads to long development cycles, delaying product releases and innovation.

IDEA Holding Questions

Michele Motta is the CEO of IDEA Holding.

11 people are employed at IDEA Holding.

IDEA Holding is based in Sremska Mitrovica, Vojvodina.

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