Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently.
Its Positionless Marketing Platform provides three transformative powers: Data Power lets anyone immediately discover customer insights for precise targeting and hyper-personalization—without waiting for engineers. Creative Power lets anyone instantly create channel-ready assets like copy and visuals—without waiting for creatives. And Optimization Power lets anyone run campaigns that optimize themselves through automated journeys and testing—without waiting for analysts. By liberating marketing teams from dependencies, they are more motivated, get more done, and are able to deliver the most personalized campaigns at scale.
For more information, go to Optimove.com
Funnel is the leading marketing intelligence platform for marketing and data teams. It brings all their marketing data together and puts it to work, from reporting and AI agents to marketing mix modeling (MMM). Funnel Data Hub collects, stores and prepares dependable data from 600+ sources, with consistent definitions and complete history. It delivers that data wherever teams need it, including BI tools and data warehouses. Funnel Measure builds on that data with MMM, incrementality testing and budget optimization. Reporting and measurement run on the same data, with numbers teams can trace back to the source. Founded in 2014, Funnel serves thousands of brands and agencies worldwide, with offices in Stockholm, Boston, Hamburg and Sydney.
GumGum is The Mindset Company™ transforming advertising. We deliver results by matching brands with people in the right mindset, in the moments that matter.
Powered by the Mindset Graph™, our AI-driven data engine processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers.
Founded in 2008 and headquartered in Santa Monica, GumGum operates in over 19 markets across North America, Europe, Japan, and Australia. Learn more at gumgum.com.