1995 -2003 Director, Market and Customer Information @
Howard Lax Education
The Graduate Center, City University of New York
Ph.D. (Political Science)
The Graduate Center, City University of New York
Masters (Political Science)
Union College
Bachelor of Arts (B.A.) (Political Science)
Howard Lax Skills
Message & Ad Testing
Brand Research
Public Speaking
Team Leadership
Partner Relationship Management
New Business Development
Proposal Writing
Presentation Skills
Digital Experience
Research
User Experience (UX)
Employee Engagement
Customer Experience
Brand Loyalty
Thought Leadership
Voice of the Customer
Strategy
Leadership
Segmentation
Customer Insight
Consulting
Financial Services
Analytics
Market Research
Focus Groups
Selling
Online Research
Marketing Research
Competitive Intelligence
Consumer Behaviour
Advertising Research
Questionnaire Design
Competitive Analysis
Quantitative Research
Marketing Strategy
Survey Design
CRM
Survey Research
Integrated Marketing
Management Consulting
Sales
Customer Relationship Management (CRM)
Consumer Behavior
Business Development
Sales Management
Direct Sales
Pre-sales
Training
Software as a Service (SaaS)
Howard Lax Summary
Howard Lax, based in New York, NY, US, is currently a Director, Experience Management Strategy at VistaXM, Inc.. Howard Lax brings experience from previous roles at The Lax Group, Forsta, Kantar and GfK Custom Research North America. Howard Lax holds a Ph.D. in Political Science @ The Graduate Center, City University of New York. With a robust skill set that includes Message & Ad Testing, Brand Research, Public Speaking, Team Leadership, Partner Relationship Management and more. Howard Lax has 6 emails and 1 mobile phone numbers on RocketReach.
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